C-Town Supermarkets is a chain of independently owned and operated supermarkets operating in the northeastern United States.
C-Town was founded in 1975. C-Town uses economies of scale so its small member stores can pool their resources for purchasing and advertising. C-Town tends to open supermarkets in locations that suburban stores have abandoned. C-Towns Supermarkets tend to depend on more customers who are pedestrians and fewer who drive, as shown by their smaller parking lots.
There are approximately 200 stores in Connecticut, Massachusetts, New Jersey, New York, and Pennsylvania. C-Town is the fifth-largest food retailer in the New York City metropolitan area. C-Town is supplied by Krasdale Foods; many products sold in C-Town stores are labeled "Krasdale Foods." (Krasdale also is a supplier for the smaller Bravo supermarket chain). Marketing and advertising for C-Town are handled by Alpha-I Marketing Corp.
In popular culture
In the Hindi movie Ta Ra Rum Pum, the character RV can be seen working in a C-Town during the song Nachle Ve. In the HBO television series Bored to Death Season 3 Episode 5, a scene is shot at a C-Town supermarket.
References
External links
- C-Town website
- Krasdale Foods website
